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How to Create Better Marketing Assets for Video Games—And a Better Experience for Gamers

Great creative assets are critical when you finally begin marketing your video game. Today’s gamers see ads everywhere they look, and bad visuals or copy in your own marketing materials push your game into the surrounding noise. To captivate your target audience, pay close attention to the quality of your imagery and written content. With […]

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How to Make a Great First-Impression With a Publisher

Meeting with publishers is an important milestone in a game’s development. With PAX East fast approaching, many indie developers will get their first chance to engage with a publisher, which could mean a significant boost in funding and reach for their projects. Although these meetings are important, many developers struggle to make a good first […]

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Cyber Hook: A Fast-Paced Synthwave 3D Platformer

With gorgeous graphics and ultra-smooth gameplay, Cyber Hook is a synthwave 3D platformer that challenges you to swing from platform to platform at high speeds while avoiding dangerous obstacles and enemies. Cyber Hook thrusts you into an alternate universe with few clues on how to get back, arming you with a grappling hook, laser gun, […]

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Where to Find New Opportunities in Video Game Marketing

The $71.4 billion video game industry now entertains 1.2 billion gamers each year, and developers all over the world are competing to get in front of them. As the market grows more competitive, the most successful developers are the ones who best understand the marketing resources emerging online and overseas. With the right strategy, they […]

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REZ PLZ: The Magical Co-Op Puzzle Platformer Where Death is Part of the Strategy

REZ PLZ is a co-op puzzle-platformer where two young apprentice wizards, Arcan and Zeph, must work together to fight evil forces. The catch: They’re both terrible at magic. The only spell the clumsy pair have at the beginning of the game is from a Resurrection Scroll, which empowers them to resurrect each other. With this […]

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